Nexdena
Personalization, leveled up

Personalize every channel. Keep your customer data yours.

Connect the warehouse or platforms you already trust. Design email, SMS, and push, proof once, and send, without building another place to store PII.

Book a demoSee how it works
app.nexdena.com · Campaign proofing

Proof run · Spring Sale

Audience Data

Live connect · no warehouse copy

Campaign Ops

Draft → proof → approve

Personalization

Same resolver

Alex, your spring picks are ready

VIP early access opens Friday. Free shipping unlocked for your size.

A · VIP offerB · Free shippingC · Restock alertD · Edit is live

Connect → Create → Proof → Send · click the rail to walk the story

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Why Nexdena

What Marketers Do Today vs. What You Can Do With Us

Today's playbook stitches a warehouse, CDP, ESP, content tool, proofing suite, and chat AI. Nexdena is the execution layer on your data for content, audiences, proofs, and omnichannel send.

Today

What Marketers Stitch Together

Multiple vendors. Multiple exports. Another place to copy PII.

  • Warehouse + CDP hop

    Customer data lives in a warehouse, then gets copied into a CDP before creative or send can start

  • ESP + channel vendors

    One tool for email, another for SMS, another for push, each with its own audience export

  • Separate content tools

    A different product or agency to produce variants and personalized creative

  • Disconnected proofing

    QA and inbox checks that do not use the same live fields as production

  • Spreadsheets + Slack threads

    Brand, legal, and ops reconciling three channel proofs by hand

  • Bolt-on AI chat

    A sidebar that does not know your fields, brand kit, or proofing state

With Nexdena

What You Can Do in One Workspace

Your data plane. Our execution plane for email, SMS, and push.

  • Connect your source of truth

    Warehouse, SFTP, or existing platforms. Customer records stay where you already comply

  • Email, SMS, and push together

    One execution layer and one field model across every channel

  • Content + personalization in one place

    On-brand blocks and dynamic fields in the same canvas marketers actually use

  • Proofing that matches send day

    Estimate, preview, and proof against the same resolver used in production

  • One approval flow

    Cross-channel proofs, distribution views, and send readiness in-product

  • AI in the path of work

    NexAI grounded in brand, fields, and campaigns, not a separate chat app

How personalization works

Connect once. Personalize every channel. Then prove it before send.

One path from your source of truth to approved email, SMS, and push. No second customer database. No fragile merge-tag guesswork.

  1. Step 01

    Connect

    Wire up warehouse, SFTP, or existing platforms. Live fields stay in your system of record. We only resolve what personalization needs.

  2. Step 02

    Personalize

    Design email, SMS, and push with dynamic fields and NexAI in the canvas. Preview the message each person actually gets.

  3. Step 03

    Prove & send

    Run one cross-channel proof, approve production, then resolve recipients from your source of truth at send time.

No warehouse yet? Start with hosted ingest or SFTP, then connect a longer-term source of truth. Convenience for onboarding, not the core product story.

Product

Content, audiences, and campaigns on your data

Personalization, omnichannel send, creative, and NexAI in one execution workspace for email, SMS, and push.

1:1 Personalization

Personally Resolved on Every Surface

Property-level personalization across subject, body, SMS, and push, powered by one shared resolver. What you proof in preview is exactly what ships.

  • Text segments and dynamic fields, not fragile merge tags
  • Same resolver for designer, channel previews, and proofs
  • NexAI drafts personalized variants grounded in live fields
Explore Personalization

Make Every Message Personal

Dynamic fields resolve at send, across every surface

Dynamic field · Alex

Alex: your VIP offer ends Friday

Dynamic field · Jordan

Jordan: free shipping unlocked

Dynamic field · Priya

Priya: restock alert for your size

Audience Experiences

Unlimited Experiences from Living Segments

Build segments on connected imports, SFTP, and tables you already trust. Every audience can power a distinct email, SMS, or push journey without standing up another CDP.

  • Rules and segments without rewriting SQL every time
  • Suppressions alongside active audiences
  • Membership resolved from your source of truth at send time
Explore Audiences

Build Unlimited Experiences

One audience model. A unique journey for every segment

VIP · 48h

124k

Unique Experience

Cart Abandon

86k

Unique Experience

Win-Back

41k

Unique Experience

New · Day 0

19k

Unique Experience

NexAI recommends next segment rules from your connected source, no CDP copy required.

Omnichannel

Email, SMS, and Push. One Orchestration Layer

Run the full journey in one execution layer. Same dynamic fields, same AI context, same proofing flow across email, SMS, and push, so your team stops juggling siloed channel tools.

  • Unified campaign calendar across email, SMS, and push
  • One test profile for proofs on every channel
  • Channel-aware NexAI copy without leaving the journey
Explore Channels

Orchestrate the Full Journey

Email, SMS, and push together. One calendar, one proof

Email

Mon 9:00

Welcome back, Alex: your picks are ready

SMS

Wed 18:00

Alex: offer ends tonight. Reply YES for link

Push

Fri 08:00

Last chance: your VIP rate expires

Content Designer

On-Brand Creative with AI in the Canvas

Visual email design with brand kits, reusable blocks, and dynamic fields. NexAI helps generate modules, and governance keeps everything on-brand before proof.

  • Visual canvas with structured blocks and GIF support
  • Brand kits, logos, and domain allowlists
  • NexAI block suggestions that respect your brand kit
Explore Content Designer

Ship On-Brand Creative Faster

Design once. NexAI suggests blocks that stay on-brand

Hero block · NexAI

{{first_name}}, your spring edit is live

Brand Kit
Dynamic Field
Inbox Preview
Design once. NexAI suggests blocks. Dynamic fields keep every version on-brand.

NexAI

Full AI, Built into the Path of Work

NexAI is how you move faster inside the execution layer, not a chatbot bolted onto an ESP. It helps in creative, audience fit, and proofing with your brand and fields in context.

  • Generate and refine email blocks in context
  • Evaluate audience fit and field coverage early
  • Optimize copy for email, SMS limits, and push screens
Explore NexAI

AI Built Into the Work

Grounded in your brand, fields, and campaign goals

Block Generation

Hero, footer, and modules from a short brief

Audience Evaluation

Field coverage before creative begins

Channel-Aware Copy

Email depth · SMS limits · push lock screen

FAQ

Answers buyers actually need before they switch

Category, data stance, marketer ownership, timeline, and omnichannel proofing.

Run personalized campaigns without rebuilding your data stack

Connect sources you already trust. Design content, audiences, and email/SMS/push sends in one execution layer. Book a demo to walk the path from connect to campaign.

Book a demoSee how it works